# Auki Labs Financial Model Decentralized peer-to-peer spatial positioning SDK for social AR - building the infrastructure layer to replace GPS and enable a persistent AR metaverse. - Canonical: https://finamodel.com/startups/auki-labs - Excel download: https://finamodel.com/startup-models/auki-labs.xlsx - Category: Crypto/Web3 - Model type: SaaS ARR / Valuation - Funding round: Seed - Funding: $13M - Founded: 2022 - Customer: B2C ## About the company Auki Labs is developing a decentralised spatial-positioning SDK for shared social AR. Rather than relying on conventional GPS, its peer-to-peer infrastructure is intended to let devices agree on their place in a persistent digital-physical environment, supporting a broader spatial metaverse. The company is still pre-launch: the underlying material describes pre-alpha software and prototypes rather than operating revenue. Its developer-facing positioning creates a B2B2C adoption problem, where SDK usefulness depends on applications, mapped spaces, and participating devices growing together. A Fehu rewards module suggests a token component to the network. The model should therefore begin with staged adoption rather than asserted SaaS ARR. Forecast developers, integrated applications, active mapped locations, positioning requests, and network transactions. Test monetisation through SDK or enterprise services alongside token-funded incentives, while treating developer tooling, spatial data infrastructure, and protocol operations as distinct cost pools. ## What's included - 5-year monthly revenue build with stage-appropriate growth assumptions - Full P&L, headcount plan, and operating-expense schedule - Cash-flow statement, runway, and burn-rate tracking - Valuation via exit multiple with a DCF cross-check - Returns analysis with MOIC and IRR - Unit economics including CAC, LTV, payback, and cohort retention ## Product & value proposition Auki Labs builds the **Aukiverse SDK** - a multi-module toolkit for AR developers. Core modules: - **Manna** - patent-pending instant peer-to-peer calibration/positioning (replaces depth-map digital twin approach; sub-second vs 20–60 sec incumbent). - **Hagall** - distributed networking engine; routes participants to most cost-efficient provider who earns tokens for hosting. - **Ur** - turnkey hand and body detection / embodiment (pre-alpha). - **Odal** - cross-app asset interoperability via low-latency asset cloud. - **Fehu** - rewards/token module. - **Dagaz** - topology. Value prop: removes the three blockers to social AR (slow calibration, discrepant positioning, small participant limits) without requiring a centralized digital twin. Supports IoT devices (no camera required). ## Market - Handheld-era AR market: "well over $20 billion annually". - Long-run vision: "potential trillion dollar market" for virtual rendering rights in physical spaces. - No TAM/SAM/SOM breakdown, no CAGR, no source citation provided in deck. ## Revenue model Not explicitly stated in deck. Implied streams from SDK components: - Developer SDK licensing / usage fees (inferred from positioning as essential AR infrastructure). - Token economy: networking providers earn tokens (Hagall); Fehu rewards module suggests a broader token/crypto monetization layer - potentially transaction fees or token appreciation. - Long-run: virtual rendering rights / advertising in AR spaces - described as future market opportunity, not current product. No pricing tiers, API call pricing, rev-share, or subscription structure disclosed. ## Competition / moat **Competitors named**: Apple, Google, Microsoft, Snap, Niantic, Meta - all pursuing digital twin / computer vision positioning. **Moat claimed**: - Patent-pending instant calibration (Manna) - avoids need for costly, privacy-invasive digital twin. - Decentralized P2P architecture - not dependent on centralized infrastructure. - IoT inclusivity - works without camera, unlike vision-based competitors. - Privacy-by-design framing vs "surveillance capitalists". No quantified technical benchmarks (latency, accuracy specs) in deck. ## Team & funding ask / use of funds --- ## Recommended financial model - **Archetype + why**: Usage-based / developer platform revenue model with a token overlay. Closest analog is an API-infrastructure platform (Twilio/Mapbox-style) - charge per SDK call or active session, layered with a crypto token economy (Hagall networking rewards). Because the company is pre-revenue and pre-product, the model should be a top-down bottom-up hybrid: market penetration → developer adoption → session volume → revenue. - **Forecast horizon & granularity**: 5 years (Year 1–2 monthly, Year 3–5 annual). Pre-revenue company warrants heavy scenario-weighting on adoption timing. - **Key drivers & assumptions**: - AR developer market size: ~$20B+ current market; number of active AR developers globally - SDK adoption rate - % of AR developers who integrate Aukiverse - Average active apps per developer cohort - Monthly active sessions per app - Revenue per session / API pricing - Token economy revenue: networking fee % retained by protocol - CAC (developer acquisition): - Hosting/infra COGS: - Headcount ramp: - Patent-pending status of Manna - no granted IP confirmed; risk factor - **Scenarios (Base / Bull / Bear - which variables flex)**: - **Bear**: AR wearable adoption delayed; token/crypto regulatory headwinds; developer adoption 50% of base; session volume flat Y1–Y2. Reaches breakeven Y5+. - **Base**: Handheld AR SDK traction Y1–Y2; wearable era begins Y3; SDK becomes infrastructure standard for 1–2% of developer market by Y5. - **Bull**: Strategic partnership or acquisition by Tier-1 AR player (Apple/Meta/Snap); token launch drives viral developer adoption; 5%+ market share by Y4. - Key flex variables: developer adoption rate, avg sessions/app, revenue/session, token monetization multiple, timing of wearable platform inflection. - **Required sheets / outputs**: 1. Assumptions - all drivers, clearly labeled vs 2. Developer adoption model - cohort-based (new developers per month, retention curve) 3. Session volume build - developers × apps × sessions 4. Revenue build - session-based fees + token/networking fees 5. P&L - gross margin, opex (R&D, S&M, G&A), EBITDA 6. Cash flow & runway - critical given pre-revenue stage 7. Headcount plan 8. Scenario toggle (Bear / Base / Bull) 9. KPI dashboard - developers, apps live, monthly sessions, ARR, runway months ## Frequently asked questions ### Is the Auki Labs financial model free? Yes. The Auki Labs model is a free Excel download with live formulas. ### Can I change the assumptions? Yes. The workbook is editable and its live formulas recalculate when assumptions change.