# Everside Health Financial Model

Technology-enabled primary care platform that partners with self-funded employer plan sponsors to deliver lower-cost, higher-quality healthcare for their employees.

- Canonical: https://finamodel.com/startups/everside-health
- Excel download: https://finamodel.com/startup-models/everside-health.xlsx
- Category: Health-tech
- Model type: SaaS ARR / Valuation
- Funding round: Growth
- Funding: $164M
- Founded: 2022
- Geography: U.S. nationwide; HQ Denver, CO; 34 states / 140+ markets [DECK, slide 11].
- Customer: B2C

## About the company

Everside Health is a technology-enabled primary-care platform partnering with self-funded employers to provide lower-cost, higher-quality care for employees. It operates onsite, nearsite, and virtual delivery models rather than simply licensing software.

Employer plan sponsors sign recurring multi-year contracts, typically structured per employee per month or around dedicated health centres. The company had a substantial direct B2B client base, making contract retention and care utilisation central.

The model should forecast employer clients, eligible employees, PEPM revenue, health-centre openings, utilisation, and renewals. Provider staffing, facility costs, virtual-care delivery, market launch cost, and client concentration should be included in the services forecast.

## What's included

- 5-year monthly revenue build with stage-appropriate growth assumptions
- Full P&L, headcount plan, and operating-expense schedule
- Cash-flow statement, runway, and burn-rate tracking
- Valuation via exit multiple with a DCF cross-check
- Returns analysis with MOIC and IRR
- Unit economics including CAC, LTV, payback, and cohort retention

## Product & value proposition

Everside operates onsite, nearsite, and virtual primary care health centers for employers. Employers pay a fixed, recurring, multi-year contract fee (replacing utilization-driven fee-for-service). Employees receive free or low-copay access to: primary care, mental health services, chronic condition management, wellness coaching, onsite labs/testing, occupational health, referral management, and pharmacy. A proprietary rules engine ingests medical & Rx claims, clinical & lab data, wellness & risk data, and social determinants to generate a 360-degree patient view and produce actions for patients and providers.

Key differentiators vs. industry:
- Same/next-day appointments vs. 56-day average wait
- 885 average patient panel size vs. 2,200 industry average
- NPS +85 vs. industry average -1.7
- 1.1% medical cost trend vs. 6–7% industry inflation

## Market

- 100M+ Americans covered by self-funded plan sponsors in 2021
- Plan sponsor health benefit costs averaged 7.8% of total compensation in 2021
- Average annual family coverage premium (2021): $22,221 total ($16,253 plan sponsor + $5,969 worker)
- 87% of large employers believe health benefit costs will become unsustainable in the next 5–10 years
- Only 10% of plan sponsors currently use value-based care (VBC) solutions; 87% have shown interest
- 73% of plan sponsors plan to engage in VBC programs within the next 5 years (McKinsey survey)

## Revenue model

- Fixed, recurring, multi-year contracts with employer plan sponsors
- Fee structure: Per-employee-per-month (PEPM) or per-health-center contract - specific pricing not disclosed in deck
- Channels: Direct B2B sales to self-funded employers (350+ clients as of deck date)
- Delivery models: Onsite health centers (employer-dedicated), nearsite health centers (shared/multi-employer), and virtual care
- Ancillary: Pharmacy, labs/testing embedded in health centers

## Traction & metrics

All figures as of deck date (circa mid-2022 based on context):
- 575K+ patients
- 350+ employer clients
- 375+ health centers
- 400+ employed providers
- 34 U.S. states / 140+ markets
- 1,400+ employees
- NPS +85 (as of July 2022)
- 81% of patients report health improved after using services
- 75% of patients viewed their employer more favorably due to Everside access
- Clinical quality and outcomes metrics at 90th percentile or higher
- 30%+ cost savings for employers
- Best in KLAS: Employer Sponsored Healthcare Services 2022

## Unit economics

- Medical cost trend for employers: 1.1% vs. 6–7% industry average
- Employer cost savings: 30%+
- Patient panel size: 885 per provider vs. 2,200 industry average

## Competition / moat

Moat framing from deck:
- Lower panel sizes enable high-touch, relationship-based care (vs. volume-driven FFS model)
- Proprietary technology rules engine aggregating multi-source patient data (claims, clinical, labs, wellness, social determinants)
- Fixed-contract model aligns incentives with employers to reduce total cost of care (vs. FFS which rewards utilization)
- NPS +85 creates strong patient/employer retention
- Scaled national footprint (375+ health centers, 34 states) is a hard-to-replicate physical asset base
- Named competitors: Not explicitly named in deck

## Team & funding ask / use of funds

Team:
- Chris Miller, CEO - prior: Trumpet Behavioral Health, DaVita
- Heather Dixon, CFO - prior: Walgreens Boots Alliance, Aetna
- Adam Johnson, Chief Growth & Strategy Officer - prior: Compass, Alight
- Tobias Barker MD, Chief Medical Officer - prior: Mass General Brigham, CVS Health
- Courtney Harwood, CMO - prior: CLEAR, Xerox
- Sampath Narayanan, CIO - prior: Concerto Health, Cognizant
- Allison Velez, Chief People Officer - prior: Optum, DaVita
- Michi Tsuda JD MBA, General Counsel - prior: Greenberg Traurig, Squire Patton Boggs
- Mason Reiner, SVP Innovation & Value Based Care - prior: R Health

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## Recommended financial model

- **Archetype + why:** Employer-sponsored healthcare services revenue model - B2B contracted recurring revenue with a per-health-center / PEPM structure. Closest archetype is a **contracted services / recurring revenue 3-statement model** with client cohort tracking. Not a pure SaaS ARR model (physical health centers are the delivery unit and carry significant capex/opex), not a pure insurance GWP/loss-ratio model (Everside is not the risk-bearer - the employer is). The correct frame is a **health center P&L + employer contract revenue model**: revenue is contract fees per client (or per enrolled life), costs are driven by health center count × cost per center and provider headcount × fully loaded cost per provider.

- **Forecast horizon & granularity:** 5-year annual model (2022–2027) with monthly build for Year 1; given physical build-out cycle, annual granularity is appropriate for Years 2–5.

- **Key drivers & assumptions:**

| Driver | Seed value |
| -- | -- |
| Employer clients (starting) | 350+ |
| Net new clients per year | ~50–75 |
| Health centers (starting) | 375+ |
| Health centers per client (avg) | ~1.1 |
| Patients per health center | ~1,533 (575K ÷ 375) |
| Total enrolled lives (starting) | 575,000+ |
| Enrolled lives growth (YoY) | ~15–20% |
| Providers employed (starting) | 400+ |
| Patient panel per provider | 885 |
| Employee count (starting) | 1,400+ |
| Employees per health center | ~3.7 (1,400 ÷ 375) |
| Provider cost (fully loaded) | ~$250–$300K/yr per employed provider |
| Non-provider opex per health center | ~$300–$400K/yr (rent, admin, supplies) |
| Gross margin | 20–35% (employer-sponsored primary care benchmarks); target improving over time |
| Employer medical cost savings delivered | 30%+ |
| Client churn | <5%/yr; long-term contracts, high switching cost |
| Contract length | 3–5 years; multi-year stated |

- **Scenarios (Base / Bull / Bear - which variables flex):**
  - **Base:** 350 clients → 600 by Year 5; PEPM $100; gross margin 25%
  - **Bull:** Accelerated employer adoption (73% VBC intent in 5 years); PEPM $120; gross margin 30%; health center utilization improves
  - **Bear:** Employer budget pressure slows new wins; churn rises to 8%; PEPM held flat; new health center openings halved

- **Required sheets / outputs:**
  1. **Assumptions** - all drivers listed above with scenario toggle
  2. **Client & Lives Build** - cohort-based: new clients × avg lives per client → total enrolled lives per year
  3. **Revenue** - enrolled lives × PEPM × 12; break out onsite vs. nearsite vs. virtual if data becomes available
  4. **Health Center P&L** - revenue per center, direct costs (providers, facility), contribution margin per center
  5. **Headcount & Opex** - providers (panel-size-driven), non-clinical staff (center-count-driven), G&A, sales & marketing
  6. **Income Statement** - revenue, COGS (provider + center costs), gross profit, opex, EBITDA
  7. **Balance Sheet** - capex for health center build-out, working capital, debt (if applicable)
  8. **Cash Flow Statement** - operating CF, capex (growth investment in new centers), free cash flow
  9. **KPI Dashboard** - clients, enrolled lives, health centers, PEPM, revenue/center, gross margin %, EBITDA margin %

## Frequently asked questions

### Is the Everside Health financial model free?

Yes. The Everside Health model is a free Excel download with live formulas.

### Can I change the assumptions?

Yes. The workbook is editable and its live formulas recalculate when assumptions change.
