# Libeo Financial Model

B2B SaaS platform automating accounts payable processes and payments for European SMEs.

- Canonical: https://finamodel.com/startups/libeo
- Excel download: https://finamodel.com/startup-models/libeo.xlsx
- Category: Fintech
- Model type: Marketplace / GMV
- Funding round: Series A
- Funding: $24M
- Founded: 2021
- Geography: Europe, France-first (ACPR-regulated).
- Customer: B2B2C

## About the company

Libeo automates accounts payable and payments for European SMEs. Its software helps finance teams collect invoices, manage approvals, and pay suppliers from a single workflow instead of relying on manual accounting processes.

The company sells subscription plans ranging from €25 to €175 per month and has built a supplier network around its payer customers. Accounting integrations make the product more embedded in day-to-day finance operations.

The model should forecast subscribed companies, plan mix, monthly ARPU, and retention to build core SaaS ARR. Payment volume can sit as a secondary overlay for any future transaction revenue, while supplier-network adoption and sales efficiency explain customer acquisition and expansion.

## What's included

- 5-year monthly revenue build with stage-appropriate growth assumptions
- Full P&L, headcount plan, and operating-expense schedule
- Cash-flow statement, runway, and burn-rate tracking
- Valuation via exit multiple with a DCF cross-check
- Returns analysis with MOIC and IRR
- Unit economics including CAC, LTV, payback, and cohort retention

## Product & value proposition

AP automation platform covering: invoice centralisation (email, scan, drag & drop, Dropbox/Google Drive), AI-powered data extraction and automatic data entry, team approval workflows (PO reconciliation, cash flow analysis), payment execution (bank-connected, IBAN-less, one-click, immediate or scheduled), and monitoring/forecasting with accounting sync (QuickBooks and others).

Mission: "Make intercompany payments simple, fast and secure."

Core insight: paying a friend takes 1 second and is free; a B2B payment takes 10 minutes and costs €22.

Benefits claimed: 6x faster processing, fraud prevention, duplicate detection, IBAN inspection, cash flow forecasts, smart scheduling.

## Market

- €25 trillion: total intercompany payment volume in Europe
- €60bn: total payment processing fees (⅓ in Europe; SMEs pay ½ vs. large corporates)
- 1.9 billion invoices issued in France in 2018; only 4.2% digitized
- 67% of SMEs still use Excel to monitor cash flow
- Framing: "No player has emerged in Europe yet" - greenfield AP automation opportunity

## Revenue model

- Subscription-based SaaS
- Pricing tiers: €25/month to €175/month
- No per-transaction fee structure disclosed, though payment processing capability exists - potential take-rate revenue not quantified in deck
- Channels: direct (implied); network effects via supplier network (35,000 companies in Libeo network includes both payers and payees)
- Integrations: QuickBooks and others for accounting sync

## Traction & metrics

- c.35,000 companies in the Libeo network
- 35 employees as of deck date (Feb 2021)
- Pre-seed €2m raised Apr 2019; Seed €4m raised Apr 2020
- ACPR licence approved Nov 2019 (French financial regulator - required for payment services)
- No MRR, ARR, revenue, growth rate, or churn figures shown in deck

## Competition / moat

- Positioning: no named competitor slide; moat framed as first-mover in European AP automation for SMEs
- Regulatory moat: ACPR licence (French payment institution licence) is a meaningful barrier
- Network effects: 35,000-company supplier network creates switching costs and two-sided stickiness
- Technology: AI-powered OCR/data extraction, fraud prevention, duplicate detection

## Team & funding ask / use of funds

- Co-founders: Pierre (CEO - Partnerships & Finance), Jeremy (COO - Sales & Customer Success), Pierre-Antoine (CPO/CTO - Tech & Product)
- 35 people total as of Feb 2021
- Additional leadership: CMO (Christelle), Head of Ops/Data (Lucas), Head of Tech (Sammy), Strategy/Partnerships (Imed), Head of Growth (Quentin)
- Total raised to date: €6m (€2m pre-seed + €4m seed)

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## Recommended financial model

**Archetype + why:** SaaS ARR subscription model with a payment volume / take-rate overlay.
Core revenue is monthly subscription (€25–€175/month tiers). Secondary revenue potential exists from payment processing fees (ACPR licence enables this), though no take-rate is disclosed. The two-tier structure - subscription for software access + potential per-transaction economics - maps cleanly to a SaaS ARR build with an optional GMV/payment-volume layer.

**Forecast horizon & granularity:**
- Monthly detail: Years 1–2 (2021–2022)
- Annual summary: Years 3–5 (2023–2025)
- Rationale: early-stage with active fundraising; monthly granularity needed for burn/runway management

**Key drivers & assumptions:**

*Customer acquisition:*
- Starting customers (paying): ~1,500–3,000 paying companies out of 35,000 network; conversion rate unknown - assume 5–8%
- Monthly new customer adds: 200–400/month in base case, accelerating post-Series A
- Churn rate: 1.0–1.5% monthly (B2B AP software is sticky; benchmark for SME SaaS)

*ARPU:*
- Subscription ARPU: ~€60–75/month blended across tiers; deck shows €25–€175 range
- ARPU expansion: small upward drift as customers upgrade; ~5% annual upsell rate

*Payment volume (optional layer):*
- GMV per customer per month: €50,000–€150,000 based on dashboard screenshot showing "€120,457 this month" for one sample company
- Take rate: 0.05–0.10% net (European payment rails are low-margin; SEPA pricing is tight)

*Costs:*
- Headcount: 35 employees; avg fully-loaded cost €70,000–€90,000/year in France; total wage bill ~€2.8–3.2m/year
- S&M: 40–50% of revenue in Year 1 declining to 30% by Year 3 (typical early SaaS)
- R&D: 25–30% of revenue (fintech compliance + product build)
- G&A: 10–15% of revenue
- Infrastructure / payment costs: 5–8% of subscription revenue

*Funding:*
- Total raised: €6m
- Cash at time of deck: €2–4m remaining (burn rate unknown)

**Scenarios (Base / Bull / Bear - which variables flex):**
- Bear: slower new customer ramp (100/month), higher churn (2%), ARPU stays at low tier (€35)
- Base: 250 new customers/month, 1.2% churn, €65 ARPU blended
- Bull: 400+ new customers/month, 0.8% churn, ARPU expansion via upsell + payment take-rate contribution

**Required sheets / outputs:**
1. Assumptions dashboard (all drivers in one place)
2. Customer cohort model (new adds, churn, net active by month)
3. Revenue build (subscription MRR/ARR by tier + optional payment GMV/take-rate)
4. P&L (revenue → gross profit → EBITDA → net loss)
5. Headcount plan (by department, linked to S&M/R&D/G&A)
6. Cash flow & runway (months of runway at current burn, break-even date)
7. Scenario toggle (Bear / Base / Bull)
8. Summary KPI page: MRR, ARR, customers, ARPU, CAC, LTV, LTV:CAC, gross margin, burn, runway

## Frequently asked questions

### Is the Libeo financial model free?

Yes. The Libeo model is a free Excel download with live formulas.

### Can I change the assumptions?

Yes. The workbook is editable and its live formulas recalculate when assumptions change.
