# Ecommerce Forecast

Forecast 18 months of ecommerce revenue from sessions, conversion, and average order value, then strip variable unit costs and marketing share to land on contribution margin per period.

- Canonical: https://finamodel.com/templates/ecommerce-forecast
- Download (.xlsx): https://finamodel.com/templates/ecommerce-forecast.xlsx
- Category: Consumer
- Model type: Operating model
- Difficulty: Beginner
- Audiences: Founders & operators, CFOs & FP&A
- Tags: ecommerce, forecast, conversion, aov, contribution margin

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