
Marriott International (MAR) Financial Forecast Calculator
Interactive 5-year forecast and DCF for Marriott International. Adjust revenue growth, gross margin, capex intensity, WACC, and terminal growth - see revenue, free cash flow, and enterprise value update in real time. Seeded from Marriott International’s most recent SEC filings.
Assumptions
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Keep iterating on the Marriott International forecast in Excel. The downloadable sample has every assumption you see here plus a fully integrated income statement, balance sheet, cash flow, and debt schedule - five years of SEC historicals and live formulas in a fully editable workbook.



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Frequently asked
What is Marriott International's primary business model?+
Marriott International operates as the world's largest hotel company, primarily employing an asset-light business model. It generates revenue through franchising, managing, and licensing over 9,300 properties globally, rather than owning most physical hotels.
How does Marriott International generate its revenue?+
Marriott's revenue is primarily fee-based, derived from franchise fees, management fees, and its Marriott Bonvoy loyalty program. This asset-light approach insulates the company from direct real estate risk while providing significant operating leverage.
What is Marriott International's capital expenditure strategy?+
Marriott's capital expenditure is heavily skewed towards growth, representing approximately 3-4% of total revenue annually. This includes "key money" for securing long-term franchise contracts and significant investment in technology systems transformation.
Why is Marriott International's net working capital structurally negative?+
Marriott's net working capital is structurally negative because it collects cash upfront for loyalty points sold to credit card partners. This creates a substantial float of interest-free capital, recorded as deferred revenue on its balance sheet.
What is the purpose of the Marriott International financial model?+
The financial model forecasts Marriott International's fee-driven cash flows and capital return capacity. Its main purpose is to determine the intrinsic equity valuation for investors assessing the company's asset-light growth strategy.
Can I download an Excel financial model for Marriott International?+
Yes, an Excel financial model for Marriott International is available for download. This model provides a forecast horizon from FY2026 to FY2030, detailing key assumptions for revenue growth, margins, and capital expenditures.
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