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Nike (NKE) Financial Forecast Calculator

Interactive 5-year forecast and DCF for Nike. Adjust revenue growth, gross margin, capex intensity, WACC, and terminal growth - see revenue, free cash flow, and enterprise value update in real time. Seeded from Nike’s most recent SEC filings.

Revenue FY30
$71.73B
from $51.22B
FCF FY30
$5.69B
Margin 7.9%
Enterprise value
$80.91B
1.6× LTM revenue
Equity value
$82.86B
Net debt -$1.95B
Revenue & free cash flow - history and 5-year forecast
Line (area)
Bars
Historicals from SEC EDGAR (grey). Forecast years (color) update live as you move the sliders.

Assumptions

Revenue growth (annual)
7.0%
-10.0%baseline 7.0%40.0%
Gross margin
44.5%
5.0%baseline 44.5%90.0%
Capex % of revenue
2.2%
0.0%baseline 2.2%30.0%
WACC (discount rate)
9.00%
4.0%baseline 9.0%18.0%
Terminal growth
2.50%
0.0%baseline 2.5%5.0%

Need this as an Excel model?

Keep iterating on the Nike forecast in Excel. The downloadable sample has every assumption you see here plus a fully integrated income statement, balance sheet, cash flow, and debt schedule - five years of SEC historicals and live formulas in a fully editable workbook.

income_statement.xlsx
Income statement, brown brand palette
income_statement.xlsx
Income statement, green brand palette
income_statement.xlsx
Income statement, red brand palette

Frequently asked

What does Nike, Inc. do and what are its main brands?+

Nike, Inc. is the world's largest designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories. The company operates a globally recognized portfolio of brands, primarily the flagship Nike brand and Converse.

What are Nike's primary revenue drivers and business segments?+

Nike's revenue is primarily driven by footwear, which accounts for approximately 68% of total revenue, followed by apparel at 27%. Geographically, North America is the largest segment, contributing about 42% of Nike Brand revenue.

What is the assumed revenue growth rate in the Nike financial model?+

The financial model for Nike assumes a revenue growth rate of approximately 6.97%. This assumption is crucial for forecasting future sales and evaluating the company's strategic initiatives.

What is Nike's assumed capital expenditure as a percentage of revenue in the financial model?+

The financial model assumes Nike's capital expenditure (Capex) as a percentage of revenue is approximately 2.17%. This reflects ongoing investments in areas such as supply chain automation and enterprise resource planning (ERP) upgrades.

What is the purpose of the Nike financial model and what does it evaluate?+

The Nike financial model serves as a comprehensive equity valuation and scenario planning tool. It is designed to evaluate Nike's turnaround strategy, channel mix shift, and margin recovery under new leadership.

Can I download an Excel financial model for Nike, Inc.?+

Yes, an Excel financial model for Nike, Inc. is available for download. This model provides a detailed framework for analyzing the company's financials and future performance from FY2026 through FY2030.

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