Medical Spa Pro Forma
Healthcare Excel Template (Free Download)
Project spa growth, treatment utilisation, service mix, memberships, retail, profitability, cash flow, and valuation.
professionals from Deloitte
About this pro forma
This pro forma presents projected operating and valuation outputs for a multi-location medical aesthetics group. Spa openings, treatment capacity, utilisation, injectables, laser, body contouring, facials, memberships, skincare retail, provider labour, and device costs flow into the forecast.
Use the projected revenue per treatment, EBITDA, capex, cash flow, and DCF outputs to assess rollout and acquisition decisions. The Excel model is the calculation engine; the pro forma is the projected decision output.
What every model includes
Live formulas, no hardcoded values
Outputs are driven by live formulas, so the workbook updates from its assumptions instead of relying on hardcoded results.
All assumptions in one tab
Inputs are clearly marked in the Assumptions tab and separated from calculations, making it clear what to change and what to leave intact.
Statements always balancing
For integrated-statement models, the balance sheet, cash flow, and supporting schedules tie through properly.
Distinct schedules for clarity
Debt, working capital, taxes, and cash flow can get messy quickly. We group calculations in clear schedules, not across disconnected tabs.
No hidden macros or external links
There are no unexplained external workbook links or macros to undermine auditability or portability.
Changes flow through the model
Update a key driver and see the impact carry through the forecast, financing, and return outputs. We never use hardcoded numbers in formulas.
What's inside the Medical Spa Pro Forma
- Projected spa and treatment capacity roll-forward
- Utilisation, service mix, and pricing forecast
- Membership and skincare retail revenue projection
- Provider, support labour, and device-cost outlook
- EBITDA, capex, working capital, and free cash flow
- Enterprise value, equity value, and value per share outputs



Formatted to IB standards
Named theme colors repaint the whole workbook in one click, on top of an investment-banking structure with clear input, output, and cross-sheet reference styling - brand-ready, institutional-grade, and fully auditable.
Created by ex-finance professionals
Hey, I’m Alex and I created Finamodel.
Over my years in the finance industry I kept building the same models over and over again. Same structure, same assumptions, different logo. So I started building frameworks to turn them into clean, reusable templates.
Every model here is one I’d actually use for a client, and I personally vet each one before it goes up.
I’m not an expert in every industry, but I’ve built enough models to know what belongs in one. And when something is completely foreign to me, I reach out to my network for experts to work on our models with us.
Having a template library on hand cuts a first build from hours to minutes.
Need help finding your model? You’ll find me in the Finamodel app!
Frequently asked
What does the medical spa pro forma show?+
It projects locations, treatments, service revenue, memberships, retail, costs, profitability, cash flow, and valuation.
Can I test treatment mix?+
Yes. Treatment mix, pricing, utilisation, membership, retail, staffing, and build-out assumptions can be flexed.
Are memberships included?+
Yes. Projected spa-driven membership revenue is shown alongside treatment and skincare retail income.
Who is it for?+
Med-spa operators, healthcare investors, sponsors, lenders, and analysts can use it for planning.
Have more financial modelling questions? Contact us
Related pro formas
Dental Practice Pro Forma
Five-year service-mix model: visits, production, collections, comp, and margins.
Physical Therapy Pro Forma
Plan and value an outpatient physical therapy clinic group using patient visits, payer reimbursement rates, staffing, and a DCF.
Franchise Pro Forma
Economics template for franchise systems modeling unit-level P&L, franchise fees, royalties, and multi-unit growth scenarios.
Gym Pro Forma
Operating model for fitness franchises and independent gyms including membership revenue, class scheduling, and facility utilization.
















